When Performance Breaks Down, It’s Rarely Just About Strategy

SHIFT helps executive teams move from reactivity and overwhelm to clarity, cohesion, and execution — through a system that holds under pressure.

Performance challenges often signal a deeper issue:

  • Decisions stall or get revisited repeatedly

  • Communication becomes reactive

  • Team energy drains — even among top performers

  • Culture feels unstable or frayed

This isn’t a leadership flaw — it’s a system under strain.

SHIFT is a research-based leadership and culture framework built for high-pressure conditions.
It strengthens the five internal systems that hold performance together — and make it sustainable.

The Five Domains of SHIFT

These aren’t personality traits — they’re the systems that shape how your organization performs under pressure.

SHIFT Domain Focus Area What It Improves
Security Trust, clarity, stability Psychological safety, communication, innovation
Horizon Strategy, future skills, alignment Decision-making, prioritization, adaptability
Impact Purpose, performance, ownership Motivation, accountability, retention
Fluidity Communication, change readiness Responsiveness, feedback loops, resilience
Ties Collaboration, relationships Culture continuity, belonging, team cohesion

Explore Your SHIFT Strengths

Practical Guides for Leading AI-Driven Change

Navigate today's AI-powered world with clarity, connection, and confidence. Choose the guide that fits your leadership journey.

For Organizations

Identify your team's leadership strengths and align human capacity with technological transformation.

Organizational Guide

For Individual Leaders

Recognize your dominant leadership strengths and lead yourself and others with greater clarity through AI-driven change.

Leader Guide

One Framework. Multiple Ways to SHIFT.

Choose the path that fits your needs — Services, Learning, or Licensing.

Services

For teams, leaders, and orgs ready for facilitated strategy & support.

  • Debriefs
  • Workshops
  • Strategy Labs
  • Custom Consulting
Explore Services

Learning

Scale leadership impact with consistency + customization.

  • SHIFT Foundations
  • The Regulated Mind @ Work
  • Take the Helm
<Explore Learning Hub

Licensing & Integration

For platforms, HR teams, and L&D orgs scaling SHIFT internally.

  • Licensing
  • White-label
  • Train-the-Trainer
<Explore Licensing

Leadership Impact

  • SHIFT gave me a clear picture of my strengths and growth areas. I was able to clearly identify needs within my organization using the SHIFT model; the alignment of my strengths and interests with these needs is what led to me to craft a strategy that will foster growth both for me and my organization.

    Director of Employee Engagement, Medical Research

  • As someone with generalized anxiety disorder who manages a variety of leadership responsibilities, I’ve thoroughly benefitted from the SHIFT curriculum. I’ve been able to re-direct my anxious energy into more productive and psychologically safe ways of being. In turn, I believe my team has clearer goals, better opportunities to engage with each other, and more comfort in asking for help. SHIFT offers a way to be more comfortable in leading change and creating opportunity for others.

    Faculty Member & Department Director, Higher Education

  • SHIFT helped me focus on how to leverage my greatest strength(s) and how to improve or develop in those other areas).

    Startup Founder | Speaker | Author

It starts with a single SHIFT.

In today’s uncertain business reality, leaders are looking for proven roadmaps to navigate change. Rachael Lowell has been researching and leading transformation in organizations of all sizes for nearly twenty years. Her SHIFT framework offers a step-by-step approach to guide organizations from where they are now, to where they want to be.
— – Cali Williams Yost, CEO and Founder, Flex+Strategy Group